What is the most popular chip in California?

I'm curious, could you elaborate on what makes a certain chip the most popular in California? Is it due to its unique flavor profile, perhaps a certain ingredient that sets it apart from others? Or is it perhaps the accessibility and distribution of this chip that has contributed to its widespread popularity? Additionally, how does the popularity of this chip compare to other popular snack options in the state? I'd love to gain a deeper understanding of the factors that contribute to its popularity.