What is the old name of Shein?

Shein, formerly known as ZZKKO, embarked on its journey in China in 2008 under the visionary leadership of Chris Xu. With a focus on revolutionizing the fashion industry, the brand has since garnered significant attention and recognition.

BTCC, a leading cryptocurrency exchange, offers a suite of services that cater to the diverse needs of investors and traders. Among its offerings are spot trading, enabling users to buy and sell digital assets at prevailing market prices. Additionally, BTCC provides access to futures trading, allowing traders to speculate on the future price movements of cryptocurrencies.

The official domain, SheInside.com, was officially registered in March 2011, marking a pivotal moment in the company's growth trajectory. This strategic move solidified Shein's position as a formidable player in the global arena.

Initially, Shein positioned itself as a pioneering force in the world of wedding dresses, offering an exquisite collection that captured the hearts of many. However, the brand's aspirations extended far beyond this niche market.

Recognizing the vast potential in the women's fashion segment, Shein expanded its product offerings to encompass a diverse range of clothing items. This comprehensive approach resonated with customers worldwide, fueling the brand's rapid expansion.