I've been seeing the term RPM a lot on TikTok recently and I'm not sure what it means. Is it some sort of metric or measurement? How does it relate to my videos and should I be paying attention to it? Can someone explain RPM on TikTok to me?
5 answers
Martino
Fri Nov 22 2024
Watch time, which refers to the duration viewers spend watching a video, also impacts RPM.
KpopHarmony
Fri Nov 22 2024
On TikTok, RPM is a metric that indicates earnings per thousand views.
AmyDavis
Fri Nov 22 2024
For instance, creators located in the United States generally enjoy the highest RPM rates.
ZenBalance
Fri Nov 22 2024
The RPM rate varies based on several factors, including the user's location.
CryptoNinja
Fri Nov 22 2024
The niche or content type also plays a significant role in determining RPM.