What do 3 kisses mean on a text?

Could you possibly clarify the meaning behind sending three kisses in a text message? Is it a universal gesture or does it vary based on cultural or individual interpretations? Perhaps it signifies a deeper level of affection, or simply a friendly way to end a conversation. Could it also be a playful or flirtatious gesture? I'm genuinely curious to understand the potential nuances and implications behind this seemingly simple act.