I'm trying to find out the original or previous name of the Axe brand. I've heard it went through a name change and I'm curious to know what it was called before.
6 answers
GeishaGrace
Fri Nov 08 2024
AXE, which is marketed as Lynx in the UK, Ireland, and Australia, has a rich history dating back to 1981.
Nicola
Fri Nov 08 2024
It was first introduced in France, marking the debut of a stand-alone body spray brand.
alexander_rose_writer
Thu Nov 07 2024
Prior to AXE, body sprays were often seen as secondary products to other grooming items.
Valentina
Thu Nov 07 2024
AXE changed the game by focusing solely on creating a unique and appealing body spray.
HanRiverWave
Thu Nov 07 2024
Over the years, AXE has expanded its product line to include deodorant, shower gels, and shampoos.